FAQ Pages

It’s not just for your non-converting FAQ Page!

Receive the FAQ Rich Snippets/Results on Category, Brand, Blog & Web page search results in minutes and gain a significant advantage over your competitors

FAQ Rich Result Example for SEO Rich Snippets App
Instructions

Tip: Ensure Classy Schema is enabled firstEnable Classy Schema In SEO Rich Snippets App

FAQ Instructions
  1. Using our Classy Schema FAQ Markup Helper, Click the “Clear” button, then add your Question/Answer pairs
Create FAQ Question/Answer pairs
  1. Copy the “Classy Schema” HTML into your clipboard by clicking the “Copy” Button within the “Code” section
  1. Paste the HTML into your BigCommerce WebPage/Category/Banner/Blog HTML Editor by clicking the “HTML” button and (pressing Ctrl+v or right-click/paste) then saving the changes.

    * See FAQ’s below for assistance on appearance or location issues
Paste HTML into BigCommerce HTML Editor
Results

Quick Links

Testing

For fast, accurate testing, use Google’s Rich Result Test Tool:

Rich Results Test Tool - FAQ
Indexing

To have Google crawl & index your page, you’ll need to use the URL Inspection feature in Google Search Console (GSC):

URL Inspection Tool
Monitoring - Structured Data

Use the Google Search Console’s FAQ Enhancement Report to see how Google perceives your structured data:

FAQ Enhancement Report
Monitoring - Rich Snippets

Use Google Search Console’s new FAQ Performance Report to see how your Rich Snippets are performing:

GSC FAQ Performance Report
FAQ's
What are the benefits of FAQ's?
  • Easy to implement
  • Can be added to many BigCommerce page types (Category, Brand, Web, Blog + Banners)
  • Increase search result footprint significantly
  • Reassure customer of your expertise
  • Can direct customer to specific locations (answers can have links!)
  • Helps you identify & add relevant content to your pages
Can I Change The Way FAQ's Appear?

Yes, but carefully! We provide simple HTML with <div>, <h2> & <p> elements which will use your theme’s styling. These can be changed carefully by someone with HTML experience, just ensure the class names remain. Alternatively, CSS styling can be used to alter the look-and-feel of the FAQ’s as each element can be identified using CSS Selectors

Can I Display FAQ's At The Bottom Of The Page?

Yes, a common method to display FAQ’s at the bottom of the page is to use BigCommerce Banners. These can be set to display at the bottom of a specific page (Category, Brand etc..)

Technical Reference