Google can show information about your business in a variety of forms including your logo, phone number & location.
Review your Business “Settings” & once satisfied, click “Publish“
Review Results If you want to Test, Index or Monitor your Rich Snippets, click “Results”
Organization is the most generic “Business Type” and suitable for most BigCommerce stores. A Local Business has a physical address where people can visit. A Store sells retail goods at that address.
The name of your business (as your customers best know it)
If you want to use Local Business or Store, or simply want to provide Google more information about your business, complete these fields to have them added to your structured data
The Street Address where your business is located eg, 1600 Amphitheatre Pkwy
The Locality/City the Street Address is within eg, Mountain View
The Region/State/Province that the Locality/City is in within the Country eg, California
The Postal Code eg, 94043
The Country eg, United States
A business phone number meant to be the primary contact method for customers. Be sure to include the country code and area code in the phone number eg, +1 800 555 5555. Country Codes: USA/Canada +1, UK +44, Australia +61 – see here for others
Some text to describe the price range of your businesses pricing. eg $$$, $10-$100, $1000+ There’s no established standard – add your own or choose an example you feel works for your customers.
Use the Google Search Console’s GSC Logos Enhancement Report to see how Google perceives your Business structured data and/or validate any fixes:
Why Is Business Structured Data Only On The Homepage?
As this Organization (or derivative) structured data is related to the entire site, it is required only once. The homepage is the obvious choice as it is representative of the site/business and is generally crawled regularly.
Why Does Business Information Appear as 'Logo' in Search Console?
For most BigCommerce stores, the only relevant report in Search Console for the Business information is the Logo Report